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Book Connects Theory to Strategic Practice for Public Relations Professionals and Students
Theory is not an abstraction irrelevant to practice. It is rooted in practical reality and the primary ingredient of professional strategy.
May 21
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Tim Penning, PHD
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Book Connects Theory to Strategic Practice for Public Relations Professionals and Students
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March 2025
Has the AP Lost its Role as the Standard for Writing?
What was objective style has become subjective partisanship.
Mar 13
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Tim Penning, PHD
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Has the AP Lost its Role as the Standard for Writing?
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February 2025
Diversity is at the Heart of 'Pushback' Against DEI
Those who claim to champion diversity, equity and inclusion need to do better to listen to, respect and include the alternative perspectives on the…
Feb 17
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Tim Penning, PHD
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Diversity is at the Heart of 'Pushback' Against DEI
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January 2025
Does Advertising Adjacency Affect Corporate Reputation?
Meta is backing off on censoring content. Advertisers are worried about 'brand safety'
Jan 31
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Tim Penning, PHD
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Does Advertising Adjacency Affect Corporate Reputation?
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November 2024
We May Have Voted on a New Media Landscape
The recent election saw campaigns in both parties employ different media strategies. What will this mean for political communications as well as public…
Nov 11, 2024
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Tim Penning, PHD
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We May Have Voted on a New Media Landscape
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September 2024
Does PRSA Leadership Consider Gaslighting Ethical?
One veteran member questioned the PRSA board on finances and other processes and was stonewalled, gaslighted and threatened in response.
Sep 30, 2024
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Tim Penning, PHD
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Does PRSA Leadership Consider Gaslighting Ethical?
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The Peripheral Presidential Campaign
The Kamala Harris campaign is unique for a number of reasons. One of them is how it illustrates the peripheral information messaging described in the…
Sep 18, 2024
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Tim Penning, PHD
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The Peripheral Presidential Campaign
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July 2024
The case for CCOs and PR pros to have seats on corporate boards advances
A "seat at the table" should be more than with the C-suite--it needs to be on the board
Jul 8, 2024
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Tim Penning, PHD
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The case for CCOs and PR pros to have seats on corporate boards advances
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April 2024
Academic year ends with scholarly hat trick
It doesn't always work this way, but I had three scholarly publications in one academic year.
Apr 23, 2024
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Tim Penning, PHD
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Academic year ends with scholarly hat trick
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The business of journalism affects the future of PR
From the beginning, journalism has been a business. The question is how it will adapt to changes in technology and competition, and how that affects PR.
Apr 8, 2024
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Tim Penning, PHD
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The business of journalism affects the future of PR
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Not all values are the same
There is a need to balance corporate with personal values
Apr 1, 2024
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Tim Penning, PHD
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Not all values are the same
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February 2024
Gen Z and other new employees should position between Imposter Syndrome and Dunning-Kruger Effect
Neither lacking confidence nor overconfidence are good.
Feb 23, 2024
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Tim Penning, PHD
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Gen Z and other new employees should position between Imposter Syndrome and Dunning-Kruger Effect
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